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], which features a stylized, red, 11-pointed maple leaf charged in the centre]]'''Maplewashing''' or '''maple washing''' (a ] modelled on "]" and a ] for ] + wash) is a term that refers to a perceived tendency by the media to perpetuate an image that ] has a "superior" grasp in dealing with social issues as compared to other countries. The term implies a sanitization and concealment of the undesirable qualities of the country and its history.<ref>{{Cite web|url=https://www.opencanada.org/features/accounting-histories-150-years-canadian-maple-washing/|title=Accounting for Histories: 150 Years of Canadian Maple Washing|website=opencanada.org|access-date=October 7, 2020|archive-date=December 2, 2018|archive-url=https://web.archive.org/web/20181202192410/https://www.opencanada.org/features/accounting-histories-150-years-canadian-maple-washing/|url-status=live}}</ref><ref>{{Cite web|url=https://www.cbc.ca/radio/the180/porn-is-for-all-of-us-the-tricky-relationship-between-trees-and-crime-and-maple-washing-has-to-end-1.3750507/maple-washing-don-t-be-smug-about-canada-during-the-u-s-election-1.3750514|title=Maple washing: don't be smug about Canada during the U.S election|website=cbc.ca|access-date=October 7, 2020|archive-date=December 2, 2018|archive-url=https://web.archive.org/web/20181202192030/https://www.cbc.ca/radio/the180/porn-is-for-all-of-us-the-tricky-relationship-between-trees-and-crime-and-maple-washing-has-to-end-1.3750507/maple-washing-don-t-be-smug-about-canada-during-the-u-s-election-1.3750514|url-status=live}}</ref><ref>{{cite web |last1=World |first1=The |title=Maplewashing |url=https://www.pri.org/file/2019-09-19/maplewashing |website=www.pri.org |publisher=Public Radio International |accessdate=9 October 2020}}</ref> |
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], which features a stylized, red, 11-pointed maple leaf charged in the centre]]'''Maplewashing''' or '''maple washing''' (a ] modelled on "]" and a ] for ] + wash) is a term coined by journalist Toronto-based writer and producer Luke Savage, in his audio essay aired on the September 7, 2016 ''CBC Radio'' s ''The 180''.<ref name="CBC_Savage_audioessay_20160907">{{Cite AV media|url=https://www.cbc.ca/radio/the180/porn-is-for-all-of-us-the-tricky-relationship-between-trees-and-crime-and-maple-washing-has-to-end-1.3750507/maple-washing-don-t-be-smug-about-canada-during-the-u-s-election-1.3750514|people=Luke Savage|title=Maple washing: don't be smug about Canada during the U.S election |date=September 7, 2016|work=The 180 |access-date=October 7, 2020|archive-url=https://web.archive.org/web/20181202192030/https://www.cbc.ca/radio/the180/porn-is-for-all-of-us-the-tricky-relationship-between-trees-and-crime-and-maple-washing-has-to-end-1.3750507/maple-washing-don-t-be-smug-about-canada-during-the-u-s-election-1.3750514|url-status=live|archive-date=December 2, 2018}}</ref> The term implies a sanitization and concealment of the undesirable qualities of the country and its history.<ref name="CBC_Savage_audioessay_20160907"/><ref>{{cite web |last1=Savage |first1=Luke |title=Accounting for Histories: 150 Years of Canadian Maple Washing |url=https://opencanada.org/accounting-histories-150-years-canadian-maple-washing/ |website=opencanada.org |publisher=Open Canada |accessdate=22 October 2020}}</ref> Savage said that there was a "growing smugness in Canadians" —he believed it was time to end the "practice of maple-washing once and for all."<ref name="CBC_Savage_audioessay_20160907"/> |
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A September 19, 2019 ]'s (PRI) ''The World'' broadcast, entitled "Maplewashing", discussed how publication of early 1990s photos of Prime Minister ] showing him wearing ], challenged the Canada's self-perception, just before the ].<ref name="PRI_TheWorld_20190919">{{cite web |series=The World |title=Maplewashing |url=https://www.pri.org/file/2019-09-19/maplewashing |website=www.pri.org |publisher=Public Radio International |access-date=October 9, 2020}}</ref> |
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In 2019, the English and Art departments at ] collaborated to put on an exhibition called ''Maple-Washing: A Disruption'' which featured various works examining Canadian history from diverse perspectives. Historical topics and events covered in the exhibition included ], the ], the ] during World War Two, and the ], frequently "maple-washed" incidents.<ref>{{cite web |last1=Kaur |first1=Dilpreet |title=English and Ceramics Students at KPU Collaborate to Create Maple-Washing: A Disruption |url=https://runnermag.ca/2020/02/english-and-ceramics-students-at-kpu-collaborate-to-create-maple-washing-a-disruption/ |website=runnermag.ca |publisher=Runner Magazine |accessdate=9 October 2020}}</ref> |
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In 2019, the English and Art departments at ] (KPU) collaborated to put on an exhibition called ''Maple-Washing: A Disruption'' which featured various works examining Canadian history from diverse perspectives. Historical topics and events covered in the exhibition included ], the ], the ] during World War Two, and the ], frequently "maple-washed" incidents.<ref>{{cite web |last1=Kaur |first1=Dilpreet |title=English and Ceramics Students at KPU Collaborate to Create Maple-Washing: A Disruption |url=https://runnermag.ca/2020/02/english-and-ceramics-students-at-kpu-collaborate-to-create-maple-washing-a-disruption/ |website=runnermag.ca |publisher=Runner Magazine |access-date=October 9, 2020}}</ref> |
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==Examples== |
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In 2016, Toronto-based writer and producer, Luke Savage, mentioned the term in his audio essay aired on ]'s ''The 180''.<ref name="CBC_Savage_audioessay_20160907">{{Cite AV media|url=https://www.cbc.ca/radio/the180/porn-is-for-all-of-us-the-tricky-relationship-between-trees-and-crime-and-maple-washing-has-to-end-1.3750507/maple-washing-don-t-be-smug-about-canada-during-the-u-s-election-1.3750514|people=Luke Savage|title=Maple washing: don't be smug about Canada during the U.S election |date=September 7, 2016|work=The 180 |access-date=October 7, 2020|archive-url=https://web.archive.org/web/20181202192030/https://www.cbc.ca/radio/the180/porn-is-for-all-of-us-the-tricky-relationship-between-trees-and-crime-and-maple-washing-has-to-end-1.3750507/maple-washing-don-t-be-smug-about-canada-during-the-u-s-election-1.3750514|url-status=live|archive-date=December 2, 2018}}</ref> In his June 2017 webpage post, "Accounting for Histories: 150 Years of Canadian Maple Washing", Savage used the term to confront the "narrative of Canadian exceptionalism", referring to a perceived tendency by the media to perpetuate an image that ] has a "superior" grasp in dealing with social issues as compared to other countries, most notably the ]. The term implies a sanitization and concealment of the undesirable qualities of the country and its history.<ref name="Savage_20170601">{{Cite web|url=https://www.opencanada.org/features/accounting-histories-150-years-canadian-maple-washing/ |first=Luke |last=Savage |title=Accounting for Histories: 150 Years of Canadian Maple Washing |website=Open Canada |quote=OpenCanada is Luke Savage's digital publication and newsletter discussing "public policy, scholarship, activism, and journalism" Savage is a staff writer for the ] |date=June 1, 2017 |access-date=October 7, 2020|archive-date=December 2, 2018|archive-url=https://web.archive.org/web/20181202192410/https://www.opencanada.org/features/accounting-histories-150-years-canadian-maple-washing/|url-status=live}}</ref> Savage said that there was a "growing smugness in Canadians" —he believed it was time to end the "practice of maple-washing once and for all."<ref name="CBC_Savage_audioessay_20160907"/> As a student, Savage was editor-in-chief of ''The Varsity''. He has written over 160 articles for the '']'' magazine,<ref name="Jacobin_Savage">{{Cite web| title = Luke Savage articles |work=The Jacobin| access-date = October 18, 2020| url = https://jacobinmag.com/author/luke-savage}}</ref> and has had his work published in ''Maisonneuve'', ''The Tyee'', and ''NOW''.<ref name="broadbentinstitute_savage">{{Cite web| title = Ed Broadbent: A social democratic life| work = Broadbent Institute| access-date = October 18, 2020 |date=| url = https://www.broadbentinstitute.ca/eds_80th_inspiriation}}</ref> Savage is a producer and staff writer for ''PressProgress'', <ref name="canadaland_Savage_20171217">{{Cite AV media | title = Meet The New Partisan Press |people= ], Luke LeBrun, Luke Savage |date=December 17, 2017| access-date = October 18, 2020| url = https://www.canadaland.com/podcast/meet-new-partisan-press/ |work=Canadaland}}</ref> which was launched by the Ottawa-based ] in 2013.<ref name="canadaland_Savage_20171217"/> He says that "Canadians have a small country syndrome."<ref name="CN_20180509"/> |
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In a May 9, 2018 interview on ''Citations Needed'', Savage said that Canada tends to put on a veneer by putting up a "national mythology"—built around progressive multiculturalism", which is inherently false.<ref name="CN_20180509">{{cite AV media |people=Nima Shirazi, Adam Johnson, Luke Savage |number=36 |title=Maplewashing: Looking Behind Canada’s Progressive Veneer |series=Citations Needed | date=May 9, 2018 | access-date=October 18, 2020 |url=https://medium.com/@CitationsPodcst/episode-36-maplewashing-whats-behind-canada-s-progressive-veneer-717d85a1f5ee}}</ref> |
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A September 19, 2019 ]'s (PRI) ''The World'' broadcast, entitled "Maplewashing", discussed how publication of early 1990s photos of Prime Minister ] showing him wearing ], challenged the self-perception of Canada, just before the ].<ref name="PRI_TheWorld_20190919">{{cite web |series=The World |title=Maplewashing |url=https://www.pri.org/file/2019-09-19/maplewashing |website=www.pri.org |publisher=Public Radio International |access-date=October 9, 2020}}</ref> Trudeau also admitted to wearing blackface makeup in high school while singing "]" at a talent show that was subsequently published by ].<ref>{{Cite web|url=https://globalnews.ca/news/5922861/justin-trudeau-brownface-video/|title=EXCLUSIVE: Video shows Trudeau in blackface in 3rd instance of racist makeup|website=]|language=en|accessdate=September 19, 2019}}</ref> A third instance, a video, of Trudeau in racist dress was also published.<ref>{{Cite web|url=https://globalnews.ca/news/5922861/justin-trudeau-brownface-video/|title=EXCLUSIVE: Video shows Trudeau in blackface in 3rd instance of racist makeup|website=Global News}}</ref> After this video was published, Trudeau admitted he could not remember how often he had worn blackface makeup, suggesting the normalization of blackface in parts of Canada.<ref>{{Cite web|url=https://www.theguardian.com/world/2019/sep/19/justin-trudeau-wearing-blackface-details-emerge-third-incident|title=Trudeau says he can't recall how many times he wore blackface makeup|first=Leyland|last=Cecco|date=September 20, 2019|via=www.theguardian.com}}</ref> |
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===Cansplaining=== |
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A similar term, "Cansplaining," (derived from ]) has been used by columnist J.J. McCullough to refer to when an article, column, or report in a media publication (either domestic or international) offers a definitive explanation about Canada. According to McCullough, such pieces are often written by Canadians, and promote a grand unified theory of Canada developed by the author. Instances of Cansplaining represent a desire to control the country’s reputation in order to convince readers about politics and public policy, using Canada as a metaphor, case study and controlled experiment.<ref name=JJMc>{{Cite news|last=J.J|first=McCullough|date=13 July 2018|title=Cansplaining 101: How to write about Canada|work=]|url=https://www.washingtonpost.com/news/global-opinions/wp/2018/07/13/cansplaining-101-how-to-write-about-canada/|url-status=live|url-access=subscription}}</ref> |
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Cansplaining pieces are usually exaggerated or flattering, and present Canada as a country that has solved big challenges commonly faced in the world (such as ] and ]). At the same time, topics such as the ] or trends in employment, infrastructure, or housing are rarely discussed or mentioned. Recently, this has taken the form of praising Canada’s apparent immunity to movements such as the rise of ] seen in other ], particularly the United States during the ].<ref name=JJMc></ref> |
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==See also== |
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==See also== |
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{{Portal|Indigenous peoples of the Americas|Canada|Politics|Society}} |
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==References== |
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==References== |
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