Revision as of 11:35, 3 September 2008 edit207.237.137.37 (talk) If Mosmof proposes to remove clients which the firm is based on, then surely controvery wouldnt be relevant at all. No reason at all to remove clients.← Previous edit | Revision as of 13:23, 3 September 2008 edit undoSatori Son (talk | contribs)Administrators23,261 edits →Clients: remove list - see WP:NOTDIRECTORYNext edit → | ||
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Clients include ], ], ], ], ], ], ], ], ], ], ], the ], ], ], ]/Avenue Stores, The ], ], ], ] and ], along with such celebrities as ], ] and ]. | |||
In December 2006, the ] worked with 5WPR and Elias Buchwald, one of the founders of PR firm ] to train Israel's top ]s on Western media and communications methods <ref>{{cite news | In December 2006, the ] worked with 5WPR and Elias Buchwald, one of the founders of PR firm ] to train Israel's top ]s on Western media and communications methods <ref>{{cite news |
Revision as of 13:23, 3 September 2008
5W Public Relations, also known as 5WPR, is an American public relations firm founded in 2003 by Ronn Torossian. PR industry trade publications reported 2007 billings exceeded US$11.5 million. and the company was listed on the 2007 Inc list of fastest growing companies.. 5WPR primarily has represented consumer, corporate and technology corporations such as Microsoft, Verisign, EDS and others, large and small. Secondary diverse clients include non-profit organizations, entertainers including Snoop Dogg and Pamela Anderson, and political figures and organizations including the Israeli government, Prime Minister of Serbia and Pastor John Hagee.
History
5WPR began in a small office within a Manhattan-based travel agency with three clients and two employees. Since its establishment, the company's client list expanded along with its staff size.
Clients
Torossian said the firm's corporate, technology and consumer clients accounted for 97 percent of the company's revenue.
In December 2006, the Foreign Ministry of Israel worked with 5WPR and Elias Buchwald, one of the founders of PR firm Burson-Marsteller to train Israel's top spokespersons on Western media and communications methods , and in 2005, The Lebanese American Council for Democracy retained 5W Public Relations for "strategic counsel and media relations.".
Growth
In 2007, 5W Public Relations netted $11,581,939 in fees, an increase of 24.3% from 2006 figures
O'Dwyers PR Report ranked the company #21 in earnings among their top 182 ranked PR companies, and it has given it ranked the firm eighth out of the top 40 entertainment PR firms among. Holmes Report named the firm its choice for "Fastest Growing public relations firm in the nation” in 2007., and the firm appeared at #153 on the Inc. 500 2007 list.
Agriprocessor controversy
In July 2008 the blog Failed Messiah, accused 5W of sockpuppeting and impersonating critics of a client, Agriprocessors. The blog traced the comments placed under the names of Hechsher Tzedek founder Rabbi Allen and other Agriprocessors critics to 5WPR's executive responsible for the Agriprocessors account. The firm later issued a statement saying “A senior staff member failed to be transparent in dealing with client matters."
References
- ^ "PR Firm Rankings - Independent PR Firms". O'Dwyer's PR Report.
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"No. 153 5W Public Relations". Inc. 2007.
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(help) - Kurutz, Steven (2005-02-20). "Brash P.R. Guy Grabs Clients, Ink". The New York Times.
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(help) - Samarjian, Natalie (June 26 2004). "Torossian Taking the PR World by Storm". The Armenian Reporter.
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(help) - "The Bad Boy of Buzz and His PR Problem". Businessweek. 2007-11-12.
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ignored (|author=
suggested) (help) - Popper, Nathaniel (2008-07-11). "Flacks for Agriprocessors Admit Online Impersonation of Meat Company's Critics". Forward.
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suggested) (help) - "Staying on Message, Whatever the Question". The Jewish Week. 2007-01-19.
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(help) - Indymedia.com, Emotions And Political Assassination
- "Entertainment PR". O'Dwyers PR Report.
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(help) - "5W Public Relations". Holmes Report.
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(help) - ^ Washkuch, Frank (2008-07-11). "5W acknowledges blog misconduct". PRWeek US.
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