| Revision as of 01:46, 2 January 2007 view source203.150.137.233 (talk)No edit summary← Previous edit | Revision as of 17:00, 3 January 2007 view source 198.147.10.56 (talk) update shows, viewership, ratingsNext edit → | ||
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| '''Discovery Channel''' is a |
'''Discovery Channel''' is a cable and satellite TV channel distributed by ] that provides non-fiction programming focused on science, history and nature. | ||
| Discovery Channel is the most widely distributed cable network in the United States, reaching more than 92 million households, part of its global audience of 431 million homes in 170 countries and territories. Versions of the Discovery Channel are seen in the United Kingdom, Australia, Japan, Taiwan, India and other countries. | |||
| The network brand is primarily known for its variety of ] programming, particularly ] and ] shows. The Discovery Channel network brand launched on ], ] in the ]. | |||
| Discovery Channel was launched in 1985 as the flagship channel of Discovery Communications, which today offers 29 network brands in 33 languages. Popular programming on the channel today includes ], an annual week of programming dedicated to facts about sharks; ], about fishing for crab in the Bering Sea; pop science show ] and ] about difficult jobs. | |||
| ⚫ | The Discovery Channel also is the branding |
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| ⚫ | The Discovery Channel also is the branding retail stores in malls and other locations across America, and also an online store. Educational gifts are its specialty. | ||
| The Discovery Channel sponsors a ] that includes seven-time winner . | |||
| ==United States== | ==United States== | ||
| ===Discovery Channel (Television)=== | ===Discovery Channel (Television)=== | ||
| The Discovery Channel’s ratings improved in 2006 after a drop widely ascribed to over-reliance on a few hit series such as ] and ]. Some critics said such hit series strayed from Discovery’s mold of helping viewers learn about the world around them. Beginning in 2005 Discovery revamped its lineup to focus more closely on its traditional fare. The network garnered a total of seven primetime ] award nomination in 2006 for shows including The Flight that Fought Back, about United Airlines Flight 93, and ] | |||
| The Discovery Channel has added programs on mechanics and popular science including ], ], ], and ] that widen the network's scope beyond its initial focus on science and because of it, have put it under scrutiny of presenting ] instead of educational television. | |||
| On January 4, 2006, Discovery Communications announced that Ted Koppel, longtime Executive Producer Tom Bettag and eight former Nightline staff members were joining the Discovery Channel. | |||
| ] has decided to return The Discovery Channel to its founding agenda after dropping out of the Top 10 of watched channels and ratings for two-year span have been low. Chris Moseley, Discovery Networks U.S.' Executive Vice President, has said that the channel will return programming to the channel's original intent, interesting science programming that educates. <ref>"''''". United Press International, Inc.</ref> | |||
| On ], Discovery Communications announced that ], longtime ] ] and eight former ] staff members were joining the Discovery Channel. | On ], Discovery Communications announced that ], longtime ] ] and eight former ] staff members were joining the Discovery Channel. | ||
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| ==Around the world== | ==Around the world== | ||
| The Discovery Channel reaches |
The Discovery Channel reaches 431 million homes in 170 countries. In a number of countries, Discovery's channels are available on ] ] platforms with multiple ] ] or ] (including ], ], Dutch, ], ], ], ], ], ], ] and ]). For example, subscribers of ] in ], at an extra $2 per month, can now switch between four Discovery channels with two language soundtracks: the original ] or the native Polish soundtrack. In ], Discovery has since ]–] been displayed with ] subtitles by all cable providers. | ||
| ] has an ownership structure different from Discovery Channel. ] viewers receive almost identical English-language programming to the channel that ] viewers watch, but with some added Canadian content to suit the audience. Most notably, the Canadian channel carries the daily science news show '']'', originally ''@discovery.ca'', the first of its kind. Occasionally, several segments on similar topics are taken from various episodes and put together into one-hour specials that are broadcast on the original Discovery Channel. | ] has an ownership structure different from Discovery Channel. ] viewers receive almost identical English-language programming to the channel that ] viewers watch, but with some added Canadian content to suit the audience. Most notably, the Canadian channel carries the daily science news show '']'', originally ''@discovery.ca'', the first of its kind. Occasionally, several segments on similar topics are taken from various episodes and put together into one-hour specials that are broadcast on the original Discovery Channel. | ||
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| They are also funding the construction of the , in partnership with ]. | They are also funding the construction of the , in partnership with ]. | ||
| The Discovery Channel has also used a variety of ] to promote their shows. | |||
| ==Taglines== | ==Taglines== | ||
| Discovery Channel's previous ] had been "''There's no thrill like discovery.''" However in view of its changing attitude toward more reality-based programming and away from strictly educational programming the slogan was changed to "''Entertain Your Brain''" |
Discovery Channel's previous ] had been "''There's no thrill like discovery.''" However in view of its changing attitude toward more reality-based programming and away from strictly educational programming the slogan was changed to "''Entertain Your Brain''". The new tagline for the revamped Discovery Channel is "''Let's All Discover...''", with a continuing phrase or sentence that relates to a show. | ||
| They previously used the tagline, "Explore Your World", which went on to become a pop culture phenomenon, and had been synonymous with the channel for many years. | They previously used the tagline, "Explore Your World", which went on to become a pop culture phenomenon, and had been synonymous with the channel for many years. | ||
Revision as of 17:00, 3 January 2007
Television channel| Headquarters | Silver Spring, MD |
|---|---|
| Ownership | |
| Owner | Discovery Communications, Inc. |
Discovery Channel is a cable and satellite TV channel distributed by Discovery Communications that provides non-fiction programming focused on science, history and nature.
Discovery Channel is the most widely distributed cable network in the United States, reaching more than 92 million households, part of its global audience of 431 million homes in 170 countries and territories. Versions of the Discovery Channel are seen in the United Kingdom, Australia, Japan, Taiwan, India and other countries.
Discovery Channel was launched in 1985 as the flagship channel of Discovery Communications, which today offers 29 network brands in 33 languages. Popular programming on the channel today includes Shark Week, an annual week of programming dedicated to facts about sharks; Deadliest Catch, about fishing for crab in the Bering Sea; pop science show MythBusters and Dirty Jobs about difficult jobs.
The Discovery Channel also is the branding retail stores in malls and other locations across America, and also an online store. Educational gifts are its specialty.
The Discovery Channel sponsors a that includes seven-time winner .
United States
Discovery Channel (Television)
The Discovery Channel’s ratings improved in 2006 after a drop widely ascribed to over-reliance on a few hit series such as Monster Garage and American Chopper. Some critics said such hit series strayed from Discovery’s mold of helping viewers learn about the world around them. Beginning in 2005 Discovery revamped its lineup to focus more closely on its traditional fare. The network garnered a total of seven primetime Emmy award nomination in 2006 for shows including The Flight that Fought Back, about United Airlines Flight 93, and Deadliest Catch.
On January 4, 2006, Discovery Communications announced that Ted Koppel, longtime Executive Producer Tom Bettag and eight former Nightline staff members were joining the Discovery Channel.
On January 4, 2006, Discovery Communications announced that Ted Koppel, longtime Executive Producer Tom Bettag and eight former Nightline staff members were joining the Discovery Channel.
Discovery Channel Radio
Discovery Channel Radio is a channel on the major United States satellite radio service, Sirius Satellite Radio. Discovery was previously on XM Satellite Radio but was dropped in early September 2005. The programming consists of audio versions of popular programs from its multitude of TV channels.
Around the world
The Discovery Channel reaches 431 million homes in 170 countries. In a number of countries, Discovery's channels are available on digital satellite platforms with multiple language soundtracks or subtitles (including Spanish, German, Dutch, Portuguese, Italian, Danish, Greek, Polish, Hungarian, Romanian and Hindi). For example, subscribers of Cyfra+ in Poland, at an extra $2 per month, can now switch between four Discovery channels with two language soundtracks: the original English or the native Polish soundtrack. In Bulgaria, Discovery has since 2001–2002 been displayed with Bulgarian subtitles by all cable providers.
Discovery Channel (Canada) has an ownership structure different from Discovery Channel. Canadian viewers receive almost identical English-language programming to the channel that American viewers watch, but with some added Canadian content to suit the audience. Most notably, the Canadian channel carries the daily science news show Daily Planet, originally @discovery.ca, the first of its kind. Occasionally, several segments on similar topics are taken from various episodes and put together into one-hour specials that are broadcast on the original Discovery Channel.
In the United Kingdom, Discovery Channel UK has some programmes in common with the US version, including Mythbusters, American Chopper and How It's Made.
In Germany, Discovery Channel is part of the PREMIERE-digital-network and supplies specific programmes to other networks like ZDF and Kabel-1. Discovery Communications is also owner of the documentary-channel XXP. The channel was bought in spring 2006 from its former shareholders Spiegel TV and "dctp". All programmes are dubbed into German. The channel will from September be known as "DMAX", presumably to associate the channel with Discovery.
In Australia, Discovery is part of a 6 channel bouquet (not including timeshifts) on digital subscription TV, available on Foxtel, Optus TV and Austar.
In the Middle East, North Africa, and the Levant territories broadcasting via satellite, exclusively from the Showtime Arabia pay-TV network. However, from January the 1st 2007 Discovery is exclusively broadcasted by Orbit for this region.
In the Netherlands, The Discovery Channel is included in most cable subscriptions. All of the programmes are broadcast in their original language, but they are subtitled in Dutch as is the policy of all Dutch television stations.
In New Zealand, the Australian version of Discovery is broadcast on SKY Network Television.
Marketing and branding
Shortly before the 2004 Tour de France, the Discovery Channel company announced it would become the primary sponsor of the Discovery Channel Pro Cycling Team starting in 2005, featuring seven-time champion Lance Armstrong.
They are also funding the construction of the Discovery Channel Telescope, in partnership with Lowell Observatory.
Taglines
Discovery Channel's previous tagline had been "There's no thrill like discovery." However in view of its changing attitude toward more reality-based programming and away from strictly educational programming the slogan was changed to "Entertain Your Brain". The new tagline for the revamped Discovery Channel is "Let's All Discover...", with a continuing phrase or sentence that relates to a show.
They previously used the tagline, "Explore Your World", which went on to become a pop culture phenomenon, and had been synonymous with the channel for many years.
See also
- Discovery HD Theater
- List of Discovery Channel programs - list of television programs formerly or currently broadcast by Discovery Channel.
- Discovery Channel Canada - a Canadian cable television service devoted to science and nature programming.
- Discovery Channel Pro Cycling Team - a US-based professional road bicycle racing team. It is the continuation of the 2004 US Postal Service Pro Cycling Team.
- The Bad Touch - a song by the Bloodhound Gang, which makes humorous references to the Discovery Channel.
- List of DirecTV channels
- List of Dish Network channels
References
External links
- Main
- Other
- Discovery Channel USA
- Discovery Channel UK
- Discovery Channel India
- Discovery Channel Europe
- Discovery Channel Canada
- Discovery Channel Poland
- Discovery Channel Asia
- Discovery Channel Brazil
- Discovery Schools
- Discovery Education
- Cosmeo (Discovery Education's online homework help service)
