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Brain rot (or brainrot) is a slang term used to describe internet content of low quality or value, or negative effects (psychological, cognitive, etc.) caused by it. As a psychological descriptor, it implies the spending of excessive amounts of time spent online, with possible deterioration in cognitive functioning and attention span. The term has been used online as early as 2004, but rose in popularity in 2023, having become an internet meme.
The term brainrot is often used to describe Generation Alpha's internet culture by those who see the generation as being extremely online. This includes slang associated with the generation, examples being "skibidi" (referring to Skibidi Toilet), "rizz" (short for charisma), "gyat" (referring to one's gluteal), and "fanum tax" (act of stealing food). Australian politician Fatima Payman incorporated Gen Alpha slang into her speech, which was written by younger staff member Ezra Isma, leading it to be called "brainrot".
See also
References
- Roy, Jessica (2024-06-13). "If You Know What 'Brainrot' Means, You Might Already Have It". The New York Times. ISSN 0362-4331. Retrieved 2024-08-26.
- "Brain Rot: The Impact on Young Adult Mental Health". Newport Institute. 2024-01-10. Retrieved 2024-08-26.
- "What is 'brain rot'? Do you have it?". SBS News. Retrieved 2024-08-26.
- North, Anna (2024-09-05). "iPad kids speak up". Vox. Retrieved 2024-09-16.
- "Parents and Gen Alpha kids are having unintelligible convos because of 'brainrot' language". NBC News. 2024-08-10. Retrieved 2024-09-16.
- Weedston, Lindsey (2024-09-13). "Fatima Payman Gen Z Slang Speech Declared 'Brainrot'". The Daily Dot. Retrieved 2024-09-16.
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