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Bloomex is a national Canadian floral company offering various floral and gift arrangements throughout Canada, Australia and the United States via its online order system. The company, headquartered in Ottawa, Ontario, is privately held by its founder and president, Dimitri Lokhonia.
Business model
Bloomex is a floristry business that ships flower arrangements direct to consumers. The company was established in 2005 and maintains its headquarters and call centre in Ottawa. Company operates fulfillment facilities in Halifax, Montreal, Ottawa, Toronto, Winnipeg, Edmonton, Calgary, Vancouver, Miami and Sydney Australia.
The company buys virtual telephone numbers that connect customers to the Ottawa call centre when they dial a florist number in their local area code.
Controversy
During its growth stage company attaracted certain amount of customers complains. It was reflected in Toronto Star and CBC Marketplace
See also
- Floral design
- Floral industry
- Floral wire service
- Language of flowers
- History of flower arrangement
- Online flower delivery
References
- ^ Retail Council of Canada, "The VoIP advantage", May-June 2007
- Toronto Star, "Same price, but fewer tax returns" (second section), March 8, 2008
- CBC News, "Online flower shop fails to deliver", April 9, 2010
External links
- Bloomex main site
- Beware scams of the heart: BBB, Surrey Leader, February 10, 2012]
- When you buy from Bloomex, do you get your money's worth?, CBC Canada, April 09, 2010