.jpg) An old Luxembourgish pack of Ducal cigarettes, with a French and German warning at the bottom of the pack. | |
| Product type | Cigarette |
|---|---|
| Produced by | Landewyck Tobacco |
| Country | Luxembourg |
| Introduced | 1969; 56 years ago (1969) |
| Markets | See Markets |
| Carcinogenicity: IARC group 1 | |
Ducal is a Luxembourgish brand of cigarettes, currently owned and manufactured by Landewyck Tobacco.
History
Ducal was established in 1969 by Landewyck Tobacco in response to a price war in the cigarette market during the 1960s. During this time, smokers began to favour filtered and king-size 25-pack cigarettes over the traditional 20-packs.
Advertising
Ducal is advertised on billboards, as well as through branded items such as ashtrays and advertising pins.
Controversy
In 2014, two e-cigarette businessmen named their brand "le Grand Ducal" ("the Great Ducal" in English). Landewyck Tobacco issued a cease and desist letter, requesting the name of the brand to be changed due to the unauthorised use of the brand name by a third party. The respondents claimed that despite the similarities between the brand names, their brand, logo and domain name had all been registered.
Ducal is currently protected under class 34 of the International Classification of Goods and Services, namely that of tobacco and smokers. However, the same law also applies to e-cigarettes. As of January 2018, a judge has yet to decide whether or not the name is a breach of the brand protection law.
Markets
The brand is mainly sold in Luxembourg, but it is sold in Belgium, Netherlands (as rolling tobacco), Germany and Peru.
See also
References
- "Global brands". Landewyck Group. Archived from the original on 2010-01-31. Retrieved 2010-08-23.
- ^ "BrandDucal - Cigarettes Pedia". Cigarettespedia.com. Retrieved 2 January 2018.
- S.A., LANDEWYCK TOBACCO. "Landewyck: History - Sales". Hvl.lu. Archived from the original on 6 January 2018. Retrieved 2 January 2018.
- "2, Ducal Cigarettes Advertising pin badge. Good Condition. - eBay". eBay. Retrieved 2 January 2018.
- "Fabrique de tabacs - Tabakfabrik Heintz Van Landewyck, Luxembourg". Industrie.lu. Retrieved 2 January 2018.
- "Asbak - Ducal Cigarettes - Asbakken - Cendrier - Ashtray - Te koop". 2dehands.be. Retrieved 2 January 2018.
- ^ "Luxembourg : de quoi Ducal est le nom ? - Le Monde du Tabac". Lemondedutabac.com. 6 February 2014. Retrieved 2 January 2018.
- "Ducal". Zigsam.at. Retrieved 2 January 2018.
- "Brands". Cigarety.by. Retrieved 2 January 2018.
- "Ducal lichte sigarettentabak 150 gram". Sigarenmagazijn 't Hoekje, online sigaren. tabak, sigarettenmaker en hulzen. Archived from the original on 29 December 2017. Retrieved 2 January 2018.
- Health Belgium (2022). "Notification list 2022 - Tobacco products Belgium" (PDF).