Roger Lindsay MacDonnell is a New Zealand businessman who co-founded the advertising agency Colenso in 1969. The agency gained notoriety for Michael Wall's "Dancing Cossacks" ad for the National Party in 1975. MacDonnell retired from Colenso in 2010. That year he was appointed to the TVNZ Board by Minister of Broadcasting Jonathan Coleman. MacDonnell was TVNZ Board member for six years. In 2016 he joined TRA, an insight agency in Auckland.
References
- Drinnan, John (7 July 2007). "The Interview: Roger MacDonnell". The New Zealand Herald. Retrieved 11 September 2011.
- "Coleman appoints TVNZ board member". The Beehive. Retrieved 6 September 2022.
- "Arrivals & Departures: TRA signs Roger MacDonnell". M+AD!. 16 October 2016. Retrieved 6 September 2022.
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